So, yesterday there was a deal at a premium coffee establishment whose name may or may not rhyme with bar tucks. The deal was that if you spend $15, you get a reward. Stupid us, we tried to *earn* the reward. We're sheeple. We wouldn't have bought *anything* yesterday. Now, we are doubling or tripling our order. They boosted their sales with this gimmick, in our case more than double, when they otherwise wouldn't have sold us coffee at all.
So, what's the worst part of it all? It had to be $15 in one visit, so we went back. 🤔
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